Price every departure based on what demand is actually doing, not what history predicted.
Price every departure for what it's actually worth
Ferry and bus operators run on fixed schedules and finite capacity. Priceff makes sure every seat, every space and every departure generates the revenue it should — automatically, in real time.
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+20M
prices optimised since 2016 Trusted by capacity-based businesses across vehicle rentals, ferry operators, sports venues and food delivery in over 20 countries.
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+18%
average revenue uplift Our customers typically see an 18% increase in revenue within the first six months of switching to real-time dynamic pricing.
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9 days
average setup No heavy IT project, no dedicated team. Just a lightweight integration that gets you live and optimising fast.
Priceff is built for ferry and bus operators who want to
Optimise passenger tickets and vehicle spaces independently, in real time.
Capture more revenue on busy departures without adding a single sailing.
Trusted by businesses that price smarter
Ferry and bus tickets
"We follow 100% Priceff pricing and we only gain more money. In addition we have won great deal of total market share in our industry."Read more
Vehicle Rentals
Revenue up 18%, rental hours up 29%. Achieved without adding a single vehicle to the fleet.
Read more →
Food delivery
Deliveries up 54%, revenue up 19%. Dynamic pricing across 230+ restaurants, fully automated.
Read more →
Live event operators
Revenue up 14%, utilisation up 18%. Quiet mornings filled without discounting the evenings.
Read more →Vehicle Rentals
Revenue up 18%, rental hours up 29%. Achieved without adding a single vehicle to the fleet.
Read more →Food delivery
Deliveries up 54%, revenue up 19%. Dynamic pricing across 230+ restaurants, fully automated.
Read more →Live event operators
Revenue up 14%, utilisation up 18%. Quiet mornings filled without discounting the evenings.
Read more →Things we handle that others don't
Staircase models only go up. We go both ways.
Traditional staircase pricing raises prices as capacity fills. But if demand is weaker than expected, the price stays high and seats go unsold. Priceff adjusts in both directions based on real demand, not a preset ladder.
RMS tells you what should happen. We adapt to what does.
Revenue management systems built on forecasting work well when demand behaves as predicted. They struggle when it doesn't. Priceff sits alongside your existing processes and handles the moments forecasts miss.
Granular pricing at the capacity class level
Most pricing tools treat a departure as a single unit. Priceff prices every capacity class independently – passenger seats, car spaces, cabins – so each one maximises its own revenue potential.
Book a demo
Let's find out what your pricing is really worth.
In a 30-minute call, we'll show you the revenue potential hidden in your current pricing, how demand moves in your market, and what operators like you are doing differently.
Pick a time that suits you
Latest thinking on dynamic pricing
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Vehicle rental operators who follow competitor prices always lose
Competitor prices reflect their situation, not yours. Here's how leading rental operators switched to demand-based pricing and grew revenue without adding a single vehicle.
Vehicle rental operators who follow competitor prices always lose
Competitor prices reflect their situation, not yours. Here's how leading rental operators switched to demand-based pricing and grew revenue without adding a single vehicle.
Vehicle rental operators who follow competitor prices always lose
Competitor prices reflect their situation, not yours. Here's how leading rental operators switched to demand-based pricing and grew revenue without adding a single vehicle.