Stop following competitors and start pricing on their own real demand.
Price every rental vehicle for what it's actually worth
Vehicle rental operators run on fleets that change with the season, the location and the day of the week. Priceff makes sure every vehicle at every location gets the right price, automatically and in real time.
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+20M
prices optimised since 2016 Trusted by capacity-based businesses across vehicle rentals, ferry operators, sports venues and food delivery in over 20 countries.
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+18%
average revenue uplift Our customers typically see an 18% increase in revenue within the first six months of switching to real-time dynamic pricing.
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9 days
average setup No heavy IT project, no dedicated team. Just a lightweight integration that gets you live and optimising fast.
Priceff is built for vehicle rental operators who want to
Optimise every vehicle type at every location automatically, every day.
Grow revenue and utilisation without expanding the fleet.
Trusted by businesses that price smarter
Ferry and bus tickets
"We follow 100% Priceff pricing and we only gain more money. In addition we have won great deal of total market share in our industry."Read more
Vehicle Rentals
Revenue up 18%, rental hours up 29%. Achieved without adding a single vehicle to the fleet.
Read more →
Food delivery
Deliveries up 54%, revenue up 19%. Dynamic pricing across 230+ restaurants, fully automated.
Read more →
Live event operators
Revenue up 14%, utilisation up 18%. Quiet mornings filled without discounting the evenings.
Read more →Vehicle Rentals
Revenue up 18%, rental hours up 29%. Achieved without adding a single vehicle to the fleet.
Read more →Food delivery
Deliveries up 54%, revenue up 19%. Dynamic pricing across 230+ restaurants, fully automated.
Read more →Live event operators
Revenue up 14%, utilisation up 18%. Quiet mornings filled without discounting the evenings.
Read more →Things we handle that others don't
Competitor prices aren't your prices
Most rental operators follow competitor pricing because it feels safe. But your fleet, your utilisation and your customer mix are different from theirs. Priceff prices your business based on what your customers are actually willing to pay, not what someone else charges.
Every vehicle type gets its own price
A minibus in Copenhagen on a Friday in July has a different optimal price than the same vehicle in Stockholm on a Tuesday in March. Priceff calculates prices at the vehicle type, location and day level automatically, across your entire fleet.
Fleet changes update automatically
When you buy new vehicles, sell old ones or move stock between locations, the pricing adjusts to match. No need to reconfigure the system every time your fleet shifts.
Book a demo
Let's find out what your pricing is really worth.
In a 30-minute call, we'll show you the revenue potential hidden in your current pricing, how demand moves in your market, and what operators like you are doing differently.
Pick a time that suits you
Latest thinking on dynamic pricing
Vehicle rental operators who follow competitor prices always lose
Competitor prices reflect their situation, not yours. Here's how leading rental operators switched to demand-based pricing and grew revenue without adding a single vehicle.
Why your RMS is always one step behind on busy departures
Forecasting models are built on history. When demand shifts unexpectedly, they're too slow to react. Here's what ferry and bus operators do instead.
Your busiest padel courts are making less money than they should
Full courts at peak hours feel like a win. But if your prices aren't moving with demand, you're leaving money on the table every single evening.
Vehicle rental operators who follow competitor prices always lose
Competitor prices reflect their situation, not yours. Here's how leading rental operators switched to demand-based pricing and grew revenue without adding a single vehicle.
Vehicle rental operators who follow competitor prices always lose
Competitor prices reflect their situation, not yours. Here's how leading rental operators switched to demand-based pricing and grew revenue without adding a single vehicle.
Vehicle rental operators who follow competitor prices always lose
Competitor prices reflect their situation, not yours. Here's how leading rental operators switched to demand-based pricing and grew revenue without adding a single vehicle.